Energizer 123 3V Lithium Battery, 2 Count

[Music] when it comes to batteries we have duracell and we have energizer in the us those are the only two even worth mentioning what were you gonna say rayovac because that's just part of energizer it's all part of these two which means they're in direct competition with each other and have been for a long time so i'd like to look at how this happened and how they've competed with each other over the years duracell was started in 1916 by a man named p.r mallory he initially named it after himself with the intention of manufacturing tungsten wire light bulb filaments in the early 1920s he was contacted by an inventor named samuel rubin who was looking to buy some of that filament wire i imagine that initial meeting must have gone really well because soon after the two of them started working together in the early 1940s they came up with the first ever mercury cell battery which in many